Subscribe to our mailing list
Call today to book your free consultation and learn what real estate or mortgage training program is right for your company.

Revolution 3-hour Seminar for Real Estate Professionals

Syllabus

Duration: 3-hour seminar for Real Estate Professionals

Learning Objectives:  To provide a basic understanding of:

  1. The fundamentals for leading salespeople in the real estate industry
  2. The importance of business planning
  3. The value of expanding one’s prospect base
  4. The importance of marketing to create a professional image
  5. The format for facilitating client presentations
  6. The psychology of client decision-making
  7. The importance of time management

Seminar Outline:  There are six things top producers do to succeed in any market:

  1. Business Planning: Operating a business without a business plan is like going on a trip without a roadmap.  Business plans are the foundation of every solid business, and every real estate professional must plan for their future.  You need to set goals, determine what activities you need to perform each day to meet those goals, monitor your performance regularly and make adjustments if actual performance does not meet expectations. When your business runs efficiently, your clients receive better service.

  2. Prospecting: Real Estate professionals must continually prospect for new business opportunities in order to build their business and be in control of their career.  When the market is strong, business seems to just appear, but when the market slows down, only those with strong prospecting skills will survive.  Relationship selling is at the heart of our business, and we need to continually build our client base to grow.  We stress the importance of ongoing customer relations once potential clients have been identified.

  3. Marketing: Marketing creates visibility and perceived value for customers, which helps distinguish you from the crowd.  We explore the laws of attraction and simple strategies that guarantee a solid foundation for your marketing campaign.  It is critical to understand your target market so your marketing campaign can be tailored to their specific needs. 

  4. Client Presentations: The best way to sell products and services to the public is through personal selling. You need to develop a standardized process for your client appointments that demonstrates your solid marketing strategies so the client can appreciate your system to achieve a successful sale.  You must understand the issues that are of the greatest importance to the client and so that you can not only meet their expectations, but exceed them.  You must be able to communicate your unique selling proposition so clients truly understand your value.

  5. Objection Handling:  The master key to selling is the ability to understand the client’s needs and ensure we meet those needs.  We explore the psychology behind how clients make decisions and learn to isolate key issues and resolve them to end up with an outcome that is in the client’s best interest. 

  6. Time Management: Work/life balance is one of the greatest challenges for all real estate professionals.  We provide tips and techniques that you can use every day to guarantee excellent customer service and more productivity in less time. 


Click here to return to the previous page