It sounds obvious to say that not everyone is equally comfortable with communications technology. Some people grew up with technology and take it for granted. Some have learned to use

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How good are you at keeping in touch with past clients? Could you be better? Every contact you make, every name that comes your way, and every person you meet

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I’ve seen it so many times – real estate and mortgage salespeople taking a haphazard approach to their marketing. A flyer here, a mailer there, a few emails every now

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The Leader’s Edge Training office will be closed on Monday, July 1 for Canada Day. We will resume normal operations and catch up on emails as soon as possible on

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To get the most impact and the greatest return on your investment, there are five things you should build into your marketing campaign: Quality – people judge the quality of

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In sales, your reputation is everything. What are people saying online about you and your company? There are a variety of free tools you can use to keep an eye

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Consumers expect you to have a website and most home buyers and sellers look online before they get into the market. Pretty much every real estate salesperson and mortgage professional

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Online customer expectations are high – they want information and, statistically, they want it in the next 30 minutes. Yet about 50% of online leads go unanswered! Automating your response

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If you want balance in your life, you have to figure out which activities generate the most money in the least amount of time. There are four main groups of

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Prospecting generates the most income for your real estate or mortgage business, but no one likes to do it. People will try anything to avoid picking up the phone and

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