When you ask people about their goals, most of them don’t know what they want. It’s easy to quantify a goal in the form of money, but money is only

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I want to first say that change is always met with reluctance. Salespeople, for the most part, don’t like any kind of change because it leaves many of them with

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If everyone looks the same then mortgage professionals are judged purely by their rates. To set yourself apart you need to do four things: improve your own education and skills,

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Joining forces with Realtors is an important part of the mortgage business, but dropping off rate sheets doesn’t build relationships. Consider working open houses with a top real estate agent

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To ride out the highs and lows of boom markets and recessions you need to be smart with your money. Part of running a successful business is putting away a

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Do you go to presentations for real estate reps with your box of donuts and rate sheets and then wonder why you don’t stand out? Doing the same thing every

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In a hot market, it’s easy for mortgage professionals to deal with clients almost exclusively through e-mail, fax, and telephone – in some cases we never even meet them. While

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Good is the enemy of great. Where do you find the commitment to rise above the average? No-one enters this industry with the lifelong dream of being mediocre. We all

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As mortgage professionals, we are often contacted by realtors in our community to see if we are interested in doing cross-promotions. This is a great idea, but it doesn’t come

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Knowledge is power. Too many people in the industry today only have a surface idea of what their company’s products and services are all about. They never take the time

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